As reported at The Real Daily... At the core of what makes up the real estate practice is sales, negotiation, marketing, and data. The last bit often eludes not only agents, but brokers, and to be frank, the industry as a whole.
We’re sitting on massive amounts of data, endless points of historical information that come together like glorious Legos to build the most beautiful giant city of castles you’ve ever seen.
But Legos aren’t exactly concrete or marble, so the industry has come together (including brokers volunteering time) to improve this mass of data we’re all sitting on, and the MLS is the first point of contact for all of this data and info. Years ago, the “Real Estate Standards Organization” (RESO) was established to organize and standardize this wealth of data. Problem solved, right?
FALSE, THERE’S STILL A PROBLEM
Nope. There are still an embarrassing number of multiple listing services and real estate boards that aren’t RESO certified, meaning their mountain of data could be sloppy, disorganized, useless in many cases.
There is a running naughty list of AORs/MLSs that aren’t RESO certified (see below), and if you belong to one of them, it is worth making a call to ask what their plans are to obtain certification and adhere to the industry standards so the data isn’t as weak as a 100-story Lego house.
AORs/MLSs Not RESO Data Dictionary Certified:
Altamaha Board of REALTORS®, Inc.
Bay County REALTOR® Association
Beckley Board of REALTORS®
Big Bear Assocation of Realtors
Brooklyn New York MLS (Broker-Owned Non-N.A.R. Affiliated)
Buffalo Trace MLS
Capital Region Multiple Listing Service
Central Coast Regional MLS (CCRMLS)
Columbus Georgia Board of REALTORS
Covington County Association of REALTORS
Cushing Board of REALTORS®
Dan River Region Board of REALTORS
Dublin Board of REALTORS, Inc.
Eastern Arkansas Realtors Association
Eastern Kentucky Association of Realtors
Eastern Shore Board of REALTORS
Fayette-Nicholas Board of REALTORS®
Four County Board of REALTORS®
GREENBRIER VALLEY BOARD OF REALTORS
Garden City Board of Realtors
Grand Island Board of REALTORS
Greater Hazleton Association Of Realtors
Greenville Area Board of REALTORS
Hays Board of Realtors
Heartland Assocation of Realtors Inc
Henderson County Board of REALTORS
Iron County Board of REALTORS®
Jamestown Board of REALTORS®
Kansas Association of Realtors (Kansas Statewide)
Key West Association of Realtors
Lexington-Bluegrass Assn of Realtors
Lynchburg Association of REALTORS
Martinsville, Henry & Patrick Counties Association of REALTORS
McDowell Board of REALTORS
Memphis Area Association Of Realtors® Inc
Midlands Board of Realtors
Midlands MLS Inc.
Mitchell Board of REALTORS®
Nebraska Realtors Outstate (NRA)
Norfolk Board Of Realtors (NRA)
Okeechobee County Board of Realtors
Otsego-Delaware Board of REALTORS
Phenix City Board of REALTORS
Pike County Board of REALTORS
Pittsburg Board of REALTORS
Plainview Association of REALTORS®
Rockingham County Association of REALTORS
Royal Palm Coast Realtor Association
Russellville Board of Realtors